diff --git a/roles/bootstrap/handlers/proftpd.yml b/roles/bootstrap/handlers/proftpd.yml
index f9e951c..b890fc0 100644
--- a/roles/bootstrap/handlers/proftpd.yml
+++ b/roles/bootstrap/handlers/proftpd.yml
@@ -60,7 +60,7 @@
         src: proftpd/conf.d/vhost@vps1.conf.j2
         validate: proftpd --configtest
       vars:
-        ftp_server_name: "{{ config.proftpd.name }}'s Archive'"
+        ftp_server_name: "{{ config.proftpd.name.uppercase() }}'s Archive'"
     # @TODO finish constructing below block task
     # - name: Add virtual users to ProFTPd FTPS virtual host
     #   block: